Content on the website is really important, as well as social media content. But between the web and social media so is different, many companies that have content on multiple web and they are very successful in the web, but when they step into the social media that is not too much luck and success.
Why is this so?
This is because the users of social media is getting smarter in selecting and filtering content that has been posted by the company. In addition, users of social media is very careful in selecting some of the links, because the quality post only they want from social media. So, how to publish content over social media so that the content of your company can be successful?
The first is always to ask a question. This is probably one of the strategies is quite easy to establish a social media content strategy. Ask a question that seemed interesting but also quite easy and keep in touch with your item, so some user would be easier to answer without having to read all the content.
Next add some important quotations related to your content. The quote helps to attract more users, and add a space inside your content as a place to interact between one another users.
Lastly, add the other was a medium that can help promote your content. As with the visual media which includes photos and videos. The media has a high influence and involvement in promoting your content, as well as the media of choice for users closer and interact with your content.